8/29/2023 0 Comments Julia cooking![]() Beyond culinary certification, many community colleges, proprietary schools, and universities offer Associate and Bachelor's degrees with the requisite coursework across the curriculum. From the modest beginnings of the Culinary Institute of America as a vocational training school for veterans returning from World War II in New Haven, CT, culinary programs have grown to number more than 400 in the United States alone. This paper supports the use of ‘‘persona’’ as an analytical tool that can aid understanding of cultural inequalities, as well as the limited opportunities for new entrants to gain authority in their respective fields.Ĭulinary Education has flourished in recent decades. Relating these findings to the broader culinary field, we suggest that celebrity chef personas may serve to naturalize status inequities, and our findings contribute to theories of cultural, culinary and gender stratification. We find that culinary personas are highly gendered, but also classed and racialized. We identify seven distinct culinary personas: homebody, home stylist, pin-up, chef- artisan, maverick, gastrosexual, and self-made man. Drawing from literature on the sociology of culture, personas, food, and gender, we carry out an inductive qualitative analysis of celebrity chef cookbooks written by stars with a significant multi-media presence. This paper investigates how food celebrities’ self-presentations – their culinary personas – relate to social hierarchies. ![]() Celebrity-chef status appears attainable by diverse voices including self-trained cooks like Rachael Ray, prisoner turned high- end-chef Jeff Henderson, and Nascar-fan Guy Fieri. ![]() A B S T R A C T In this paper, we investigate how cultural ideals of race, class and gender are revealed and reproduced through celebrity chefs’ public identities.
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